Consulting
What if you could get answers to your biggest copywriting questions? Well, now you can.
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My consulting services are all about equipping you with the tools, knowledge and insights to improve your copywriting. You’ll get 1:1, personalised support, which will help you build your confidence and refine your skills.
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So instead of spending all that time aimlessly Googling copywriting hacks, you might find it more beneficial to sit down with someone who listens, informs, and helps you smash your goals.
Copywriting Power Hour
No stuffy or patronising consulting here.
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Your Power Hour is completely tailored around you, and delivered on your terms. I’ll ask you a few questions about your aims and goals beforehand, which will ensure our session is as productive as possible.
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We’ll then get together on Google Meets, which will be recorded. Grab a coffee, tea, hard liquor – whatever floats your boat. This will be your opportunity to talk about those copywriting pain points, so feel free to share your screen, show me those drafts, and ask anything you like. And remember – there’s no such thing as a stupid question.
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Our session will zero in on some workable solutions for you and your business, and nail down some actionable steps you can start implementing straight away. So if you’re dealing with an urgent deadline or need to get your content out fast, I’m here to help you make it happen.
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After our session, I’ll ping over the recorded meeting via email, along with some extra feedback, advice and homework (yes, really) to get you working towards your goal. Oh, and I’ll be checking in with you further down the line to keep you on-task and accountable.
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A Copywriting Power Hour costs £120.
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Things we can talk about:
Fresh ideas for blogs and content
​Feel like you’ve exhausted every possible idea for content? We’ll dive into your brand and messaging to help you come up with some new concepts and angles that will keep your target audience engaged.
Copywriting stuctures
If your copy doesn’t flow, it’s time to asess those all-important structures. I can talk you through the structures you should use for popular forms of content, like blogs, newsletters, case studies and LinkedIn posts.
Writing for your target audience
Want to build better relationships with your clients? Let’s double down on the foundations you’ll need to lay to write for your intended audience, with a focus on purpose, tone and customer personas.
Email marketing techniques
Don’t know how to create an engaging hook or Call to Action? Don’t worry. After spending a LOT of time writing email sequences over the years, I can help you craft the perfect email that helps you achieve your goals.
Social media (LinkedIn, Twitter)
A badly written LinkedIn post sticks out for all the wrong reasons. So it’s time to get strategic. I’m on hand with the frameworks that will help you craft posts your target audience want to read, increasing your authority and visibility.
Content repurposing
You don’t need to write every piece of content from scratch. By learning how to repurpose your content, you can double down on your messaging and reach new people. It also saves you time and is MUCH easier to scale.
30 Minute 1:1s
Got a few quick copywriting questions that you need some help with? Jump on board with my 30 Minute 1:1s, which will help you resolve those copywriting niggles.
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Whether you’re a business owner or a marketer yourself, there’s probably a time when you could have done with a sounding board. Someone who could help you find that engaging hook for your newsletter. Or an expert who could tell you why your latest blog post doesn’t quite flow.
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These sessions are perfect for solving specific copywriting problems, and will provide you with the answers you need to drive value in your content. A problem shared is a problem halved, after all.
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My 30 Minute 1:1s work in a similar way to Copywriting Power Hours. We’ll have a good chat about what you want to work on in a recorded Google Meets session, and I’ll quickly identify the best ways forward. The recording will be sent to you afterwards, along with some handy tips and tricks on getting the most of out your work.
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So if you’re stuck with a LinkedIn post or can’t quite work out how to repurpose your content, I’m on hand with advice to get you moving.
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30 Minute 1:1s are priced at £60.
What's involved
Every copywriter will have a different creative process. I tend to try and make mine as painless as possible for clients, so you can focus on doing all of those things you're great at.
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So to find out if, you know, we'd actually be a good fit, it's worth taking a look at how I do my thing.
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How are these sessions carried out?Both Power Hours and 30 Minute 1:1s will take place over Google Meets. Just because Zoom isn’t what it used to be. The session will be recorded and sent over to you. You’ll also receive a summary of what we discussed, along with some actionable goals.
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Who are the consulting sessions for?My copywriting consulting sessions are for anyone, but they’re particularly suited to small business owners and Virtual Assistants who are looking to make an impact with their words. That being said, if you happen to write reports, create decks or craft social media posts, you’ll definitely find the sessions useful!
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How should I pay for my session?Calendly will prompt you to pay for your session through PayPal. Please note that if the payment hasn’t been made at least 24 hours before our session is due to take place, it’ll automatically be cancelled.
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Can I book multiple sessions?You can indeed. If you’re working on a big project or learning how to hone your copywriting skills long-term, we can schedule regular sessions at a time that suits you. Just drop me an email at sarah@scjcopywriting.com so we can iron out the details.
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Can I cancel or rearrange my session?Sure thing! If I have advanced notice, we can just rearrange for another time, or cancel your session altogether. Full refunds can be given if necessary.
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Where are you located?I’m based in the rainy city – Manchester! It’s rare that I’ll meet clients in person, as it’s generally quicker and easier for both parties to communicate via email and video call. This structure also enables me to work with clients across the UK and beyond. That being said, if we’ve agreed on a large-scale project and you happen to be in the Manchester area, give me a shout and we can grab a brew.
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How much do your copywriting services cost? Is there a deposit?I generally charge by the project, as this takes care of the dreaded scope creep. However, to give you a rough idea, I charge a day rate of £400 for short-term projects, which includes two rounds of revisions. Prices for long-term retainers can be discussed. For any project over £450 (i.e. anything that takes longer than a day) I require 50% of the payment upfront before starting any work.
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What information do I need to give you?The briefing and research stage is crucial. I’ll need to ask questions – lots of them – to get a clear idea of what you’re after. The more information you can give me, the better the work will be. Please provide background information on your business, brand guidelines, tone of voice, structures, promotional materials, sample pieces, or any points of reference you may have. It’s also important to notify me of any specific things you want me to include, as well as those topics and keywords you want to avoid.
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Do you write free samples?No. And if this is something you’re after, we probably won’t be a good fit. I like to work with clients who appreciate and value the quality of my work.
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What if I need to change a brief or cancel a project?If I haven’t started the work yet (including research) and there isn’t a significant change, this shouldn’t be a problem. However, if there are changes in briefs once I’ve started work on your project, I’ll need to assess timescales and potential changes in costs. If you need to cancel a project, please be aware that this incurs a 50% kill fee.
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How many rounds of edits do you offer?I offer two rounds of revisions to all clients, which are included in my fee. Any additional edits or revisions will be costed accordingly.
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How long will it take you to write the copy I need?This really does depend on the size of the project. Once I’ve received all the information I need to start writing, I’ll quickly let you know when the work will be finished if we haven’t already agreed on a deadline. I also like to keep clients updated on progress to give them peace of mind throughout the process.
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I’m keen to work with you. What happens next?If you like the look of what you see, reach out at sarahcatherine[dot]copy[at]outlook.com. We’ll get a discovery call set up to talk through your exact needs and specifications. Once we’ve nailed down the details of the project, I’ll put a nice shiny proposal together, which will include the costs of the work you want. Depending on the scope of the project, I might be able to provide a ballpark figure before creating a proposal for you, as I’m conscious you need to compare my rates to other quotes you’ve sourced. If you’re happy with what’s been outlined in the proposal, we can get to work!